About this typeface:
The Charles Bluemlein Script Collection is an intriguing reminder of the heady days of hand lettering and calligraphy in the United States. From the early 1930s through World War II, there were about 200 professional hand letterers working in New York City alone. This occupation saw its demise with the advent of photo lettering, and after digital typography, became virtually extinct. The odd way in which the Bluemlein scripts were assembled and created - by collecting different signatures and then building complete alphabets from them - is a fascinating calligraphic adventure. Because the set of constructed designs looked nothing like the original signatures, fictitious names were assigned to the new script typefaces. The typeface styles were then showcased in Higgins Ink catalogs.
Alejandro Paul and Sudtipos bring the Bluemlein scripts back to life in a set of expanded digital versions, reflecting the demands of today’s designer. Extreme care has been taken to render the original scripts authentically, keeping the fictitious names originally assigned to them by Bluemlein.
Miss Le Gatees is, according to Mr. Bluemlein: ‘... a friendly feminine hand with many decorative flourishes. Conveys the idea of impersonal femininity. Might be used to advertise office appliances to women. Should also have real persuasive power in the working girl class, for articles such as umbrellas, purses and similar everyday necessities. Steel engraving type.’
About the designer:
Alejandro Paul teaches graphic design and typography at the Universidad de Buenos Aires. He has worked as an art director in prestigious Argentina-based studios, handling high-profile corporate brands such as Arcor, Marta Harff, Morph, SC Johnson, Danone, and Movicom. He has walked away with awards from several design competitions and is also a typeface designer for T26. He is one of the founders of the Sudtipos project, the first Argentinean type foundry collective.
This package contains:
Miss Le Gatees
Copyright © Alejandro Paul
Based on the work of Charles Bluemlein
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